Connect with us

Governing Bodies

Nigeria Rugby Football Federation signs marketing deal with Pamodzi Sports



Nigeria’s leading sports marketing company, Pamodzi Sports Marketing Firm has been unveiled as Nigeria Rugby Football Federation’s long-term marketing partner.

As part of the partnership, Pamodzi Sports Marketing will drive the marketing strategy, sponsorship, hospitality and rights acquisition for the rugby football federation.

Chairman and Chief Executive Officer Pamodzi Sports Marketing, Chief Mike Itemuagbor said, “we are really excited to be partnering with the NRFF.

“We have seen drive, enthusiasm and amount of work being put in by the new President, Dr Ademola Are and our support for them will complement their efforts to see to the growth and development of rugby in Nigeria.

The federation president, Dr Ademola Are stated that the NRFF-Pamodzi partnership is an indication of the bright prospect of rugby sponsorship within the country.

“The NRFF Board’s commitment to work with the leading sports marketing organization such as Pamodzi is to change the perception towards Rugby to the betterment of our players and stakeholders within and outside the country.


“We thank Pamodzi for their belief in NRFF and goodwill. We also thank God for sparing our lives and guiding us through these strange times.”

Pamodzi Sports Marketing is a leader in sports marketing, sponsorship, hospitality and Rights Acquisition business with operations within and outside the shores of Nigeria.

The company is presently in a long term partnership with the Nigeria Football Federation and the relationship has been yielding positive results since 1994 when Nigeria qualified for her first ever World Cup in US.

Kunle Solaja is the author of landmark books on sports and journalism as well as being a multiple award-winning journalist and editor of long standing. He is easily Nigeria’s foremost soccer diarist and Africa's most capped FIFA World Cup journalist, having attended all FIFA World Cup finals from Italia ’90 to Qatar 2022. He was honoured at the Qatar 2022 World Cup by FIFA and AIPS.

Continue Reading